Content MKT Executive at Ha Noi - Công Nghệ Mobiwork Việt Nam

I. Job Description
1. Inbound Marketing (80%): Build useful content to interact and convert customers
Specific tasks:

• Guaranteed and Focused Goals: Lead Generation & Lead Engagement
• Market research, customers, professional knowledge about products and operations
• Find out, research keywords
• Research, write, publish professional knowledge articles
• Managing and producing content on media channels: blog, email, landing page, social network, advertising according to weekly and monthly plan;
• Participate in the orientation and development of new content concepts
• Proposing creative ideas for online marketing campaigns to effectively convert customers
• Update necessary changes to products, services and policies on the website

2. Outbound Marketing (20%): Manage events, PR, press to increase brand recognition
Specific tasks:

• Coordinating organization, creating content for the company's webinar, seminar;
• Write PR articles, connect the press to convey the company's message to readers

II. Job requirements
The position is right for you if:

• Likes to write and have good writing skills (logical writing & critical thinking), especially long-form content that brings useful value to readers;
• Interested in research, capable of in-depth research in the field of business, corporate governance, technology, digital platforms. Logical thinking, ability to analyze, synthesize, and evaluate well;
• Good aesthetic thinking

It will be to your advantage if:

• Have taken on (or wish to take on) a Content Marketing position in B2B businesses or SaaS technology companies;
• Knowledge of SEO, SEM, PR, digital marketing, online campaign;
• Able to use design tools and have design knowledge (layout, colors, etc.);
• Understanding of Marketing, Sales, Services, administration and business operations will be an advantage to keep pace with the work because the company's products are directly related to these operations.
• Graduated from University with a major in Marketing and Communication

III/ Benefits

• Salary: 9,000,000 - 11,000,000 (negotiable based on ability and experience)
• The company pays 100% of health insurance, social insurance, unemployment insurance
• Travel, annual vacation
• Enjoy benefits on holidays: September 2, April 30, May 1, June 1,... 13th month salary bonus and annual revenue bonus
• Enjoy benefits of filial piety, joy, sickness, maternity, leave,... according to regulations
• Consider salary increase 1-2 times/year