- Responsible for managing the company's marketing team.
- Building and implementing activities and working processes for the Marketing Team to achieve optimal work efficiency.
- Make a marketing plan for the company's products according to each monthly, quarterly and yearly sales campaign and program.
- Researching customer behavior on digital channels of the company. Maintain target customers by channel.
- Build, manage and develop the company's Social Network systems (google ads, facebook, email marketing, website, etc.)
- Develop standards to evaluate internal KPIs for Marketing department.
- Market analysis, competitor research to come up with a suitable marketing strategy for each brand.
- Building close relationships with partners, establishing and implementing brand association programs in business activities.
- Responsible for progress, work evaluation, work reports as required.
- Support and supervise the company's SEO work.
- Proposing the Board of Directors reasonable means to serve the job well
- Manage customer data, KPI... by CRM software
- Create customer care scripts by chatbot.