JOB DUTIES
Part A: Digital Marketing
- Take care/Control/Improvement Owned Media (Website/Facebook/Youtube/Zalo/Tiktok…)
- Ensure stable operation/Legal documents, build content/propose tactic to improve, Follow comments/Ideas of customer/partner through these platforms."
- Main PIC for PR, SNS Management, Data utilization, Online sales…
- Online survey and data analysis to evaluate Digital performance & propose to improve (Isuzu/competitor/ customer.)
- Visit dealers, customers, competitors... to hear their opinions, comments, to get deep insight of customers & trends.
Part B: PR - Event
- Event implementation & improvement, event survey and analysis to propose suitable policy/ program improvement
- Manage PR/Advertising (Planning, management & execution, work with agency, PR orientation, PR plan, KPI allocation and timing)
- Support Dealer PR-Event (Consult Digital campaign/Advertising for Dealer, Evaluate & Kaizen, manage documents following as Isuzu's regulation)
- Manage operation/activation in Isuzu Le Thanh Ton showroom
JOB REQUIREMENTS
- Education: University degree in Marketing or Digital Marketing
- Must have from 2-3 years of experience in Marketing in Automotive Industry
- English: fluent in 4 skills
- Knowledge & experience in the automotive field is an advantage
- Strong experience and knowledge for Customer data platform, Digital Marketing
- Good communication, analytical and problem-solving skills
- Good team management and organizational skills
- Ability to manage goals and detailed evaluation
